This is a little bit of an expansion on a some posts earlier about how online communities are beginning to form. Earlier I mentioned how online communities could be used to graph weed or gas prices, and then later to truly define the extent of Red Sox Nation. BusinessWeek magazine has an article this week on a new crowdsourcing company called Threadless.
Crowdsourcing is the act of letting a community choose which products to inventory (or source). Threadless allows its community to vote on t-shirt designs submitted. The t-shirts (and hoodies) with the most votes get produced and sold. Since nothing’s created until demand exists, these guys are raking in a fortune. And now they’ve inked a deal with Dell to do the same with laptop designs.
Well, anyways, I really just wanted to show one of their kid hoodies here. Can you totally picture Georgia or Amelie in this thing? Crowd sourced or not, this hoodie is awesome.
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