Posting from New Orleans

In the middle of the keynote presentation of the Microsoft Developers Network conference in New Orleans.  There’s a guy talking about “the cloud”.  It’s big here.

While he’s talking, I’m reading an awesome piece from Politics Daily on how evangelicals are coming around regarding the environment.  The best line :

We've had an inadequate view of human sin. Because we believe in free markets, we've acted as though this means we should trust corporations to protect the natural resources and habitats. But a laissez-faire view of government regulation of corporations is akin to the youth minister who lets the teenage girl and boy sleep in the same sleeping bag at church camp because he "believes in young people."

Thanks Grant for the recommendation on Blue like Jazz – finished it on the plane and tied in very well to this article.

Back to the cloud.  Viewing some Communicator 14 releases that seem to replace Live Meeting and Messenger and wraps together some enterprise apps into a single package.   Oh cool, people are tweeting on it from this room when I Google Communicator 14.  Whoa, stand down inner geek.

Milestones

Well, we've finally made it into the history books. Just before Memorial Day weekend, when Americans near and far hit the road in pursuit of summer distractions, it was announced that – yes – BP’s offshore oil extravaganza has likely surpassed Exxon Valdez levels.

No surprise, really. Since the rupture first opened, I suspect that neither the Administration nor BP had any doubt that things would get this bad. I mean, we’re not talking about a limited supply of oil sitting in storage tanks aboard an ocean transport; we’re talking about a hole in the earth, 5,000 feet below the Gulf of Mexico. It’s not like fixing the bathroom sink. As Keith always says, you’d think someone would have said, “hey, what do we do if this valve breaks?”

Unfortunately, no one did. We have oil spill containment strategies but nothing to assist with closing off a well nearly a mile underwater. BP and the government knew it from day one. So how has each party handled it so far?

The Administration, eager to PR the event to death, told media outlets that BP was responsible for the spill and would have to cover all costs associated with the cleanup. For its part, BP will continue to insist that indeed they are responsible, for they know better than anyone what will happen if they try to push this on regulators. No new drilling.

But from a PR standpoint, this puts BP in the driver’s seat. Sure, they will pay billions, but they are trying. How does this leave the Administration? Always one-step behind, having to recalculate and recalibrate every time one of BP’s containment strategies fails. The Administration becomes a passive party to the whole charade. Sure, BP receives slightly more of the public’s blame, but the Administration loses an opportunity to inspire confidence in the federal government at a time when there is none.

And so we enter the summer with the Administration playing catch up, providing cover to BP's seemingly infinite capacity to obfuscate and act surprised. Top kill has failed and so we all await the outcome of a new containment dome. If it doesn’t work?

Oil will spill until relief wells can be drilled – August at the earliest. Murmurs of “Obama’s Katrina” will grow louder. The Weather Channel, eager to fan the flames of any disaster, will buy up all the rooms in one of the new Flotels alongside the spill and hire Campbell Brown to anchor its hurricane coverage in 2010. Odd sewage/gas/rotting/mold smells in New Orleans will grow worse and residents will be urged to stay indoors.

And we’ll see how the Administration's PR strategy fares this November.